JT: Kent, we think of mechanical things as “working”. But we don’t think of a roof as something that “works”

Kent: It just kinda sits there doesn’t it, JT. Inactive…

JT:  It’s very, very active. The sun beats down on it, rain attacks it, it’s out in the cold.

Kent: [realizing] A roof actively protects.

JT: Your roof is under frickin’ assault! All day…

Kent: Every day…

JT: All day long.

Kent: A roof can never take a day off, and it can never quit because…

JT: Now you’ve got a leak.

Kent: If you went outside in a complete downpour, do you look up and let the rain pound on your face?

JT: NO! You run and find shelter.

Kent: A roof has no shelter.

JT: IT IS THE SHELTER

Kent: And it gets no respect for what it does! You only notice it when it fails.

JT: You step inside on a hot day and go “oh that air conditioning is so nice”.

Kent: Nobody steps inside on a rainy day and says “oh it’s so nice and dry in here, boy I love our roof.”

JT: A working roof is underappreciated. 

Jingle: ***Maven Roof dot com, No Quit***

Kent: JT, I’m starting to relate to these roofs. And you’re like the flashy air conditioner.

JT: Yeah, but an air conditioner with nooooooo quit.